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Overview

This loyalty rule allows admins to reward users for creating posts on Instagram. This rule encourages users to create content and engage with your brand on Instagram, helping to increase your social media presence and community engagement.
Instagram Post

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Prerequisites

  • The user must have connected their Instagram account to Snag.
  • The user must create a new post on Instagram.

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Rule Configuration Fields

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Reward

  • Type of Reward: Choose between “Points” or “Multiplier”.
  • Points: Users will get the defined no of points.
  • Multiplier: Users will get the multiplier of the defined amount.

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Reward criteria

  • Post should include: Specify hashtags or text that posts must include in the caption to be eligible for rewards
    • Example: #dreamersclub or #dreamers on tour
    • You can add multiple criteria using the “Add Another” button
    • The system checks if any of the specified texts appear in the post caption (case-insensitive)

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Basic Settings

  • Update Cadence: This defines how often the rule will run to check for new Instagram posts. You can set it to:
    • Once: Users can only earn the reward once
    • Daily: Users can earn the reward once per day
    • Weekly: Users can earn the reward once per week
    • Monthly: Users can earn the reward once per month
  • User Reward Frequency: This defines how often users can claim rewards for their Instagram posts. The reward is distributed immediately upon successful verification.

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Custom Settings

  • Skip multiplier: Skip the multiplier for this rule
  • Post must include media: Toggle to require posts to include media (images or videos). When enabled, text-only posts will not be eligible for rewards.

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Verification Process

Users verify their Instagram post through the following process:
1

Connect Instagram account

Users must first connect their Instagram account to Snag if they haven’t already done so.
2

Create Instagram post

Users create a post on Instagram with the required text or hashtags in the caption.
3

Submit post URL

Users must submit the Instagram post URL (e.g., https://www.instagram.com/p/SHORTCODE/) for verification. The URL can be for regular posts, Reels, or IGTV posts.
4

System verification

The system verifies that: - The post exists and is valid - The post belongs to the user’s connected Instagram account - The post caption contains the required text or hashtags - The post includes media (if required) - The post was created after the rule start date (if applicable)
5

Reward distribution

Once verified, users receive their reward immediately.

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Important Notes

Users must ensure their Instagram account is connected before creating posts. Posts created before connecting the account may not be eligible for rewards.
Users must provide a valid Instagram post URL for verification. The system supports verification of regular posts (/p/), Reels (/reel/), and IGTV posts (/tv/). All post types are eligible for rewards as long as they meet the specified criteria.